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Anonymous
Oh we in America experience this, though we cycle faster. In traditional cultures, trend cycling was a much slower. This is how you can pick out some form of dress, food, or music in these cultures that identify solely to that culture and have for hundreds of years or more. It helps build community and maintain a feeling of closeness, connectedness, and meaning.
In America our culture is centered around a constant cycling of information, trends, and as a result, the "culture." Our culture is one of rejecting the trends of yesterday for what is "cool" right now. It's a direct product of branding of consumer goods. The corporations must make a profit for their shareholders each quarter, so it is in their interests to convince us that in certain cases aesthetic changes are enough to warrant rejection of the old for the new. In other cases you have built-in product life cycles, where they are designed to break after so much use. This is called "planned obsolescence." We are all consumers, our "culture" is a disposable one. We all look different, but we're all the fucking same narcissistic, shallow, destructive wal-mart, mall-loving fucks.
Hope this clears things up for you!
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